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Prototype ExperienceNot a claimed client case study

Trades Lead Generation System

A trust-led website and enquiry system designed to turn local search traffic into qualified quote requests and trackable project opportunities.

Who it is for

  • Trades businesses that win work through local trust and fast response
  • Teams losing enquiries across phone calls, WhatsApp, forms and social messages
  • Growing contractors that need better qualification before site visits

Common problems

  • The website does not show enough proof, service clarity or recent work to build trust
  • Quote requests arrive with missing details, causing slow follow-up and repeated admin
  • Google reviews are valuable but not consistently requested after completed jobs

Suggested solution

Create a modern lead-generation website with service-specific quote flows, WhatsApp handoff, review prompts and structured enquiry capture.

Possible phases

A route that can start small and scale

Phase 1

Foundation

Build trust and make quote requests easier.

  • Modern trade website
  • Service-area pages
  • Project enquiry form
  • Google review proof

Phase 2

Growth

Improve qualification and follow-up.

  • Quote form routing
  • WhatsApp contact flow
  • Automated lead notifications
  • Review request workflow

Phase 3

Scale

Connect enquiries to operational workflows.

  • CRM pipeline
  • Job status tracking
  • AI lead summaries
  • Dashboard for leads and conversion

Example features

What this could include

Feature scope would be confirmed after discovery. This list is a planning aid for sales conversations and outreach.

Service-specific quote forms
Before-and-after project proof sections
WhatsApp and phone contact pathways
Google reviews and trust badges
Project photo upload prompts
Lead qualification questions
Automated internal notifications
Pipeline dashboard concept

Want a similar solution for your business?

Use this concept as a starting point. OmniWoven can shape the actual route around your industry, systems, budget and timeline.